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AI agents or agent washing? Rethinking the future of customer experience

By Editorial TeamSeptember 2, 2026No Comments1 Min Read

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Vanja Novakovic, Lucidya explores why true agentic CX must move beyond conversation to deliver end-to-end resolution and measurable customer outcomes.

Source: Tahawul Tech

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What's Hot

AI reshapes workforce planning across Middle East, says Workday official

“Ledar” Launches Show Villa for “Dar Al Sadan” Project in Jeddah

Makkah Border Guard rescue 2 Bangladeshis stranded at sea

AI agents or agent washing? Rethinking the future of customer experience

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